Enavate

Enavate

Chatbot technology is one of the more exciting advancements to come along in years, and one with tremendous potential to allow wholesaler-distributors to increase efficiency, boost performance and grow wallet share.
Today’s business landscape is littered with the remains of companies seemingly killed off – or left in critical condition – by technology. And a lot of wholesaler-distributors fear they may be next. But was it really technology that did in those businesses?
To survive and keep up with these rapid changes, distributors’ operations must be agile. That means having the technology to meet your customers on the channel they want to be. The technology you need to best serve customers can serve you, too – by allowing you to dive into your data to find answers to questions you didn’t even know you had.
About half of those distributors that have implemented a transactional website aren’t happy with their results, according to a recent MDM survey. To stay in the ecommerce game today, office supplies, jan-san and other distributors must offer a modern web experience.
Ecommerce sales continue to outpace brick-and-mortar in the office supplies segment. It’s an indicator of the ongoing shift to digital in these markets, and one that most office supplies dealers are well-aware of. To stay in the game, dealers must offer an online experience that includes everything from transaction and order management to product recommendations.
For distributors at the Microsoft AXUG 2018 Summit in Phoenix, it was no longer a question of if they were going to take their businesses into the cloud. The question was when.
With analytic models, a distributor can fine-tune its operations to maximize efficiency in ways that simply weren’t possible in the past. If you’re not putting those to work for your business, you’ll miss tremendous opportunities and potentially fall behind the competition.
We’ve reached a tipping point in the adoption of the cloud. Concerns over cost, security and other issues are going away as leaders like Microsoft develop proven applications for businesses across industries. Here are the business benefits for distributors.
Distributors who expect to sustain growth can’t afford to let the opportunity to put technology to use for their customers pass them by. To maintain your competitive advantage, but also stay ahead of whatever competition may be on the horizon, focus on your customer’s experience.

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